True Colors Theatre
A vibrant digital home for Kenny Leon's acclaimed Atlanta theatre company, integrating online ticket sales and season subscription management to grow both audiences and box office revenue.
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True Colors Theatre brings bold, inclusive storytelling to Atlanta audiences — the website needed to honour that mission while doing serious commercial work. The company's previous digital presence made finding and booking shows unnecessarily difficult, leaving box office revenue on the table and underselling one of the city's most distinctive cultural institutions.
We built a WordPress site with Avada that gives productions the visual drama they deserve, while integrated ticketing and a season subscription management system turn interest into committed attendance. The outcome was immediate: online ticket sales increased, subscriber management moved in-house, and the team gained a platform they could run confidently without developer support.
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